A self-assessment tool for Israel's national electricity company, turning a manual, expert-only decision into an accessible tool professionals can evaluate in minutes.
Client
IEC – Israel Electric Corporation
Role
Product Design
Status
In development
Timeline
Dec 2025 – May 2026
The electricity Revolution
The decision behind every building
In 2025 Israel’s electricity market deregulated. IEC, the historically monopolistic national distributor, needed to modernise fast. One bottleneck stood out: every new connection request was a manual consultation with an in-house expert, just to answer one single question: Doesthis building require a transformer room?
How we got the brief
IEC handed over a brief spanning three kinds of constraints:
Commercial scope according to electric connection process.
Technical limits of IEC’s infrastructures & services.
Looked at how other utilities and regulated calculators handle a similar decision - where they simplify, and where they hide complexity a professional actually needs.
Interviews with electricians & engineers
The people who currently make this call by hand. Their mental model - how they read a load, what they check first, what they'd never trust a tool to skip - set the boundaries for the flow.
Flow & journey mapping
Mapped the manual consultation process end to end, then mapped every scenario the calculator would need to cover, from a single residential connection to a layered mixed-use case.
Does this building require a transformer room?
The answer is regulated - It depends on building category, connection size, and total kVA load - and it determines whether a developer needs to allocate tens of square meters of internal space, route specialist infrastructure, and add months to the project timeline.
Get it wrong and a building is rejected on submission. Get it right and you save the developer a six-figure surprise. Multiply by the rate at which Israel builds, and a single static decision becomes a national throughput problem.
Design System
The IEC 2026 design system was extended alongside the product. Every token added here earned its place by carrying a real component in the calculator - orange because the stepper needed a color that wasn't red; indigo-50 because the sticky surface needed a calm neutral that wasn't grey - and the resulting set fed back into IEC's website-wide system.